This week, Dave and Tom talk to Ron Hetrick, a published a renowned labor economist on the current (and future) labor shortages in the American workforce. With a growing number of Baby Boomers exiting the workforce, and a lack of adequate replacement from subsequent generations to follow in their footsteps, this is a can't miss conversation for associations and their members that will allow you to learn how to strategize moving forward through this labor shortage issue.
This week, Tom and Dave are joined by author of renowned book, Built to Sell; John Warrillow. He breaks down 8 helpful considerations in building your association just like an entrepreneur would build a business that they hope to sell and how the "build to sell" strategy can correlate to a stronger association as well.
In this week's episode of the Association Strong podcast, Tom and Dave are joined by Amy Hemphill with ASAE to discuss how to help find that work-life balance especially in this post-COVID era where many people are still working remotely. While many people enjoy the flexibility that remote work brings, it also comes with it's own set of challenges such as defining the lines between your work life and your home life.
In this week's episode Dave and Tom sit down with Design Extension's Jay Owen to talk about building your association's brand to really tell a story to your prospective members. From sales strategies to the movies, the world is drawn in by stories, and Jay teaches you some of the fundamentals you need to showcase your association as a story brand rather than just a sales pitch.
In this week's episode of Association Strong, Dave and Tom have a conversation with CE and credentialing gurus, Keith and Adrienne Segundo of Limitless ASR. They discuss the importance and value of offering credentialing and continued education through your association as a means to not only boost non-dues revenue, but to add another layer of value for members.
On this week's episode of the Association Strong podcast, Tom and Dave sit down with Association Analytics CEO, Julie Sciullo to talk about data analytics and why they're crucial to the success of your organization. One of the key takeaways from this discussion is how to connect your streamlined data analytics with a human component to allow your organization to really discover trends and be able to align your work with what truly matters to your members and prospects.
In this episode, Tom and Dave speak with Reggie Henry of ASAE on how to truly gauge and meet the needs of your membership both on the organizational and individual level. They will discuss how to marry the use of technology and the personal relationship to cultivate a member experience that helps an association create members-for-life through adapting and communicating to meet member needs at every turn.
In this week’s episode, Tom and Dave dive into leadership in a time of chaos with industry maven, Michelle Mason of Association Forum. In this episode, she shares about navigating through the unpredictable, encouraging and engaging her team to rally through challenges, and what it means to pivot well. Since the start of the Covid-19 pandemic last March, we have all experienced changes and curve-balls and Michelle and her team are no exception. They’re sharing what has helped them overcome these unprecedented times and plan ahead for the future.